Strategy and Brand Design for Multipassionate Founders

Because a brand FUELLED BY YOU can do more than look bangin'

Supercharge founder productivity because your strategy keeps your head in the game and your energy where it counts

Your brand strategy = your coordinates. No more detours. Just clear direction, sharper focus, and more space to lead.

Unbox your creative potential because it fuels endless inspiration and constantly sparks fresh ideas

What if your brand no longer felt like a stifling box, but a launchpad for your best, boldest ideas yet?

Catch alll the eyes, command respect, land dreamy opportunities, and grow your audience at lightspeed

What if your brand became the signal — drawing in aligned opportunities and the right people on autopilot?

joyful young woman with long dark hair, glasses, and a cap playfully points upward while sticking out her tongue. She’s wearing a peach tank top and standing in front of large rocks and greenery, smiling with an expressive and carefree pose

Hey there! I'm CK, your Brand Strategist + Designer but mainly...

Your pocket rocket branding pal 🚀

In 2024, I left law, became a brand designer, and realised I didn’t want to juggle disconnected identities — I wanted a brand that could hold space for all of me.

‍So I built one. A brand universe that revolved around my Brand Sun — my personal brand — and made room for every layer: my design brain, strategy side, productivity resources, and love for systems.
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It’s the same universe, that same Brand Sun, that’s landed me perfect-fit clients, podcast features, and visibility opportunities that used to feel way out of reach!
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Now I help other multipassionate founders do the same - building universes that reflect all of who they are and expand with where they’re going.

Step into the otter-dominated universe Let's build *your* brand universe!

Brand-building for the multi-dimensional, multi-layered, multi-talented, multi-faceted

DFY full branding experience

Lead your industry with a 2.0 brand that breaks you out of the stifling "one niche" box

A full branding experience that translates your passions into a brand that builds your authority, gets you seen, and positions you as the go-to for your industry and community

READY 2 SKYROCKET!

dwy brand-building intensive

Build your personal brand without boxing yourself in (pocket-sized way)

In just 2 hours, we'll distill your interests into a strong personal brand and tailored Growth Plan, so building a recognisable presence feels easier (and like an absolute blast)

Service page is still under construction! Download the Service Guide for more details ⬇️

LEARN MORE

A space-themed graphic with glowing white text reading “STRATEGY LIFT-OFF SPRINT” set against a dark background with radiating lines. Two red-orange meteor illustrations streak across the corners, emphasizing speed and momentum.

strategy sprint exclusive to designers

Lock in your message, own your positioning, and gear up for your next big move

In 2 weeks (or less), you’ll walk away with refined messaging, sharper positioning, and a custom strategy guide, so your bigger goals are backed by bolder moves that feel like second nature to make.

LEARN MORE

Let's get into Mission Control

Every service has its own process - some are short and punchy, others more in-depth - but the flow stays the same ➡️

1. Lock in your coordinates

We start by mapping where you are and where you’re meant to go. Defining your personal brand? Stepping into your 2.0 phase? This sets the course for everything else.

2. Calibrate the systems

This is where we translate all your thoughts, ideas, and direction into something aligned and actionable — whether that's a refined brand strategy, full brand system, or a growth plan that actually fits your energy.

3. Prepare for launch

You leave with tangible direction, aligned tools, and brand momentum to move forward.

Got burning questions? ❤️‍🔥

How much are your services?

⬇️

You-fuelled Brand Design: Between 4000 to 7000 USD (multi-month payment plans accepted!)

Pocket-sized Brand Blast: One-off payment of 1150 USD

Strategy Lift-off Sprint: One-off payment of 2000 USD

How do I know if I need personal branding, strategy, or full branding?

⬇️

It really comes down to where you're feeling the friction!

💥 If you're showing up as the face of your brand but struggling to articulate your voice, perspective, or what you really want to be known for — you likely need personal brand-building support.

☄️ If you're a designer and feeling scattered or unclear about your positioning and audience connection — brand strategy will give you the clarity and structure to move forward with confidence.

🚀 If everything — visuals, messaging, vibe — feels outdated or out of sync with who you are now, it's probably time for a 2.0 brand identity phase.

Buttt if you're still unsure? Reach out here and I’ll help you figure it out based on where you’re at!

Do you offer ongoing support after a project?

⬇️

I wouldn't be your pal if I just up and left ya, right?!

I offer post-project support for alllll services. The extent of it depends on the project!

Pocket-sized Brand Blast: 30 days + weekly check-ins
Strategy Lift-off Sprint: 2 weeks
You-fuelled Brand Design: Free launch plan audit + access to exclusive aftercare services

Do you offer payment plans?

⬇️

Yes, but only for You-fuelled Brand Design!

Every branding project requires a $500 USD deposit to secure your spot but the rest is split up into two (2) equal payments. If you need something more flexible, make sure to let me know in our Buzz Brief so we can come up with a flexible payment plan!

Can I add more brand assets or packaging design to a full branding project?

⬇️‍

Tooootally!! Depending on your goals, you might need additional assets, like packaging design or custom collateral, to really bring your brand system to life.

These can be added on as extras to your package, and we’ll work together to ensure they align perfectly with your new brand identity. If you have specific requests in mind, we can talk about it in our Buzz Brief!

Still have questions? Send me an email!

Client raves that have me beaming for days

Czarcee was an absolute pleasure to work with! Her talent in not only in creating marketing material from scratch, but also her organisation and use of top tier tools to help with communication and interaction has been genuinely a joy to work with. I look forward to working with her again in the future and feel like any business idea I have can be turned into a million dollar business with her!

Your process allowed me to feel seen and understood, not just for my business but personally too. I feel equipped to express myself consistently and let the best parts of my personality shine through in my brand voice! When you said "you-fueled" you weren't kidding. This is so ME and my audience is going to love it.

Your make spaghetti dreams so actionable and tangible. You define the term 'realistic' from being something you settle for, to something that you can now reach out and touch.[...] You've given me the strongest foundation to stand on my own two feet and achieve my dreams and I cannot thank you enough.

Czarcee absolutely nailed the vision for Social Butterfly Club! [...] The final brand reflects our refreshed approach so perfectly—strategic, yet approachable—and she maintained the cohesion with our sub-brands effortlessly. SBC looks polished, but still embraces that relaxed, community-driven feel we were after. Couldn’t recommend her enough for any designer looking to elevate their brand visuals!

SITE RELAUNCH SALE 🌟 SITE RELAUNCH SALE 🌟

Building IMMERSIVE UNIVERSES for founders with big ideas and multipassionate layers - ones that your people can't wait to orbit around

Every modern-day founder has gravity, that strong magnetic pull people can’t explain but want more of

Because a brand FUELLED BY YOU can do more than look bangin'

Your pocket rocket branding pal 🚀

Brand-building for the multi-dimensional, multi-layered, multi-talented, multi-faceted

Lead your industry with a 2.0 brand that breaks you out of the stifling "one niche" box

Build your personal brand without boxing yourself in (pocket-sized way)

Lock in your message, own your positioning, and gear up for your next big move

Recent brands that broke outta the "one niche" box

Film and street photographer also passionate about brand identity →

Digital wellness app that gamifies breaks and mindful tech use →

lesson management app that makes music lessons fun again →

IP lawyer for performers and nightlife entertainers →

Got burning questions? ❤️‍🔥

How much are your services?

How do I know if I need personal branding, strategy, or full branding?

Do you offer ongoing support after a project?

Do you offer payment plans?

Can I add more brand assets or packaging design to a full branding project?

Client raves that have me beaming for days

Make your next digital event like it's the one everyone wants to block out time for

Building IMMERSIVE UNIVERSES for founders with big ideas and multipassionate layers - ones that your people can't wait to orbit around

Every modern-day founder has gravity, that strong magnetic pull people can’t explain but want more of

Because a brand FUELLED BY YOU can do more than look bangin'

Your pocket rocket branding pal 🚀

Brand-building for the multi-dimensional, multi-layered, multi-talented, multi-faceted

Lead your industry with a 2.0 brand that breaks you out of the stifling "one niche" box

Build your personal brand without boxing yourself in (pocket-sized way)

Lock in your message, own your positioning, and gear up for your next big move

Recent brands that broke outta the "one niche" box

Film and street photographer also passionate about brand identity →

Digital wellness app that gamifies breaks and mindful tech use →

lesson management app that makes music lessons fun again →

IP lawyer for performers and nightlife entertainers →

Got burning questions? ❤️‍🔥

How much are your services?

How do I know if I need personal branding, strategy, or full branding?

Do you offer ongoing support after a project?

Do you offer payment plans?

Can I add more brand assets or packaging design to a full branding project?

Client raves that have me beaming for days

Make your next digital event like it's the one everyone wants to block out time for

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